To impress the press is far from straightforward. Many factors play their part, a large number of which are solely at the discretion of the media. However, there are conditions of procedure and presentation which must be observed.
A good piece of writing can end up on the slush pile if these are not followed.
Articulating your message in a way that the editor will read and supplying content that he or she will want to publish are equally important. Timing plays a part, as does research into the publication where the press release is to be sent.
From local to national publications, everything is done at Cre8ion to make your message become a headline. Combining words with pictures wherever possible increases the possibilities of being published and our photography team will be involved as necessary.
These days even Government has to take notice of what’s in the media. The speed and capacity of digital media means a message can reach into every corner of public life.
Let the power of the press work for you. Our media team will place the right story, in the right outlet, in the right format, to increase public exposure to your message. Make the news and inform with your future customers in mind. Go to press with Cre8ion.