You’ve got your important business strategy in place and now for the creative bit. This is where we get out the chunky black pens and pads of clean white paper and apply the visuals to the vision.
First of all, we will work alongside you to fill in the creative brief, which will give our team the best opportunity of delivering a notable campaign first time.
Using our team of Art Directors, copy-writers, and armed with coffee, or whatever, we will invent and design three marketable campaigns that will traverse any media stream identified during the strategic process. We will produce:
an idea that meets the brief head on
another idea that pushes the brief a little harder
and finally, we will unveil the money-no-object idea. In some cases this has seen our client become very creative in making it happen!
Having presented these concepts, the decision is yours, as our team wait in the studio/office to see if their favourite idea made the cut! With the campaign approved and strategy in hand, it’s over to the brand experts.