Takes All Types
The machine is only as good as the people that drive it and behind Cre8ion we have a team of people whose unique skills are added to the mix expanding our palette of abilities. With our 5 dedicated teams of Marketing, Digital, Design, Editorial and Production we aim to serve you with the expertise necessary to make an impact ‘all under one roof’. We have a large team of creative people, but here are the five that manage the process:
Darrell Irwin – Marketing Head
Darrell Irwin has been building Cre8ion by fully utilizing the skills and experience gathered by working with blue-chip clients such as Virgin Holidays, Levis, Zurich Financial Services to name a few. Working cross sector Darrell continues to build a team focused on ground-breaking solutions and techniques that challenge the creative arena. Launching the Ethical Media Network, Darrell’s passion for agency spends to impact communities and see the industries influence society positively is fast becoming an increasing reality.
Simon Cowling – Digital Head
Simon’s journey from techie to Digital head has been a testimony to what one can do with a pioneering spirit! Taking on all the challenges of the Digital world Simon’s skills have helped develop our increasingly strong digital portfolio. From Film to Web, Photography to Audio, Simon’s hands on approach and ability to deliver increasingly winning creative direction across a vast array of clients is one of our biggest assets. Simon sees every issue and opportunity and has the unique ability to get the most out of any technology. When asked ‘Is it possible?’ Simon always has a ‘yes’, and if he doesn’t have the answer immediately, be prepared to be amazed as he always delivers.
George Tunnah – Design Head
George Tunnah brings phenomenal creative solutions across the print arena, managing the creative direction of many of our publications. Building on brand, George manages to utilize the very best of design technology to make each piece as inclusive as possible. George also enjoys recording bespoke tracks for our more demanding of clients looking for unique soundtracks. He quite possibly has the most diverse music taste in the team – from Ambient to Progressive Metal!
Alison Carson – Editorial Head
The years of playing scrabble had finally paid off, as Alison’s love for words brings life to any written media, from slogans and headlines to magazine articles and website copy.
She has the ability to understand our client’s needs and communicate them in the appropriate style. Alison combines her planning and organisational skills to head up a growing team of writers who together convey the right message to help your business stand out and succeed.
Gwi Sinoia – Production Head
Lights, camera, action! Our resident production specialist has the expertise to give any live event the HD look and feel, with superior quality sound. Gwi leads a team of dedicated technicians who love the thrill of live and post production. Gwi’s innate logical ability to connect wires and cables never ceases to amaze us. He can even live stream your event across the Internet to anywhere in the world, increasing your exposure worldwide. Now, your audience can join you anytime and anywhere.